One of the many misconceptions about Egypt is that it is merely a desert. What visitors to Egypt don't realise is that it is a country with modernised cities and people, just like any other. People acquire these stereotypes as a result of the locations they choose to travel to or conduct research on. For instance, Hurghada, Sharm el Sheikh, and the pyramids are among of Egypt's most well-known locations. All of these locations are deserts, although they have cities and other tourist-oriented areas developed inside of them. Typically, travellers that travel to these locations go on safari or stop by desert camps. So, my suggestion is to call the Sinai Cinema's reopening the End of the World Cinema.
By demonstrating the beauty of the Sinai desert and the fact that there are other experiences available there, such as the cinema, I hope to disprove both claims that Egypt is just a desert. The End of the World Cinema was my inspiration since it was fresh and original, offering viewers a thrilling movie experience while soaking up the laid-back desert atmosphere. In order to give users the impression that they are there, I will brand the idea of the End of the World Cinema and create a media display. I'll be developing a brand identity in order to improve the visual experience for users.
